Agencies might go about generating new business differently than large ad sales teams, but it doesn’t mean they can’t take advantage of great sales techniques through marketing automation.
Why Your Agency Should Be Using Marketing Automation
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Agencies might go about generating new business differently than large ad sales teams, but it doesn’t mean they can’t take advantage of great sales techniques through marketing automation.
You’re likely spending a ton of time creating what you believe to be relevant, compelling content you hope your prospects find engaging. But, after all the time you spend researching, prospecting and crafting the perfect email copy, are you truly getting the results you expect? Is your new business development audience even big enough or segmented effectively to truly receive the results you’re looking for?
In this Webinar Matt Chollet, President of AgencySquared, discusses what a successful new business audience should look like and the tools available to help you build robust, hyper-targeted prospecting lists that drive more revenue.
If these challenges sound familiar, we encourage you to watch the recording:
How to Build Prospecting Lists That Convert from AgencySquared on Vimeo.