On-demand sales enablement & demand generation
Catapult is a premier business development team, committed to propelling agencies, sponsorship teams and ad sellers to proactively connect with their dream clients and win more business.
Growing revenue for marketing and advertising companies of all disciplines
Agency New Business
Land new clients without relying on referrals and RFPs.
- Branding/Creative
- Media
- Design/Production
- Experiential
and more.
Media Sales
Connect with more brands and agencies.
Broadcast
Publishing
OOH
Music/Entertainment
and more.
Adtech & Martech Sales
Land more deals with major brands best fit for your tech.
Advertising/Promotion
Data/Analytics
Content/Experience
Social/Relationships
and more.
Sponsorship
Score business with brands that crave your exposure.
Sports
Non-Profit
Events
Strategy
and more.
Outsourcing business development just makes sense
The numbers don’t lie. We’ve stacked up the costs, time, and resources to show why outsourcing with Catapult is the sharper, smarter move.
- In-House Hire (1 Person)
- Base Salary: $80,000 - $120,000/year
- Benefits: 25%-30% of base salary
- Recruiting Costs: $5,000 - $15,000 (one-time)
- Training & Ramp-Up Time: 3-6 months; $10,000 - $20,000
- Business Development Tools: $5,000 - $10,000/year
- Hardware/Software: $3,000 - $5,000 (laptop, phone, etc.)
- Management Overhead: Time and costs to oversee and manage
- Employee Turnover Risk: High (+ replacement costs if turnover occurs)
- Scalability: Limited to one person’s capacity
- Hidden Costs: Ongoing investments in training, tools, and turnover
- Consistency & Expertise: Dependent on individual experience
- Total Annual Cost: $123,000 - $206,000/year
- Catapult (Entire Team)
- Base Salary: Included in service fee
- Benefits: N/A
- Recruiting Costs: N/A
- Training & Ramp-Up Time: Minimal—Catapult is ready on day one
- Business Development Tools: Included
- Hardware/Software: Included
- Management Overhead: Fully managed by Catapult
- Employee Turnover Risk: N/A
- Scalability: Entire team with expertise at your service
- Hidden Costs: None—flat fee covers everything
- Consistency & Expertise: A team of professionals with proven results
- Total Annual Cost: One affordable, flat monthly service fee
Our playbook: Why marketing-centric companies have partnered with Catapult for 2 decades
We don’t leave money on the table. Our comprehensive suite of services amplify your outreach efforts by coupling sales enablement with demand generation execution. Our strategy offers your company:
Sales Enablement
Business Development Team:
Your program is backed with a senior-level strategy lead, communication expert, and data specialist and tech lead.
Full Business Development Tech Suite:
Advanced tools including Winmo, Reply.io, Humanic AI, and Bombora to enhance your new business efforts.
Proactive Outreach:
A dedicated Business Development Director with a company email conducting daily outreach to ideal targets via email, phone, Vidyard and LinkedIn.
Target Lists:
Development of a custom database of priority prospects using an Account-Based Selling (ABS) approach.
Reporting:
Because you can’t improve what you don’t measure, we provide sales pipeline visibility, monthly forecasting and annualized performance benchmarks.
Demand Generation
SEO
Monthly optimized blog topics and copywriting, backlink audits and GBP posts and links.
SEM:
Create, manage and execute paid ad campaigns to support sales enablement efforts.
Event Support:
From research, sponsorship and logistics, our team is ready to make your next event attendance a hit.
Content Creation:
Development of long-form gated content including white papers, ebooks, research and infographics to drive organic reach and inbound leads.
Getting started: The step-by-step process
Launching a powerful business development engine doesn’t have to take forever. With our decades of experience and battle-tested system, we hit the ground running to get you results fast. Here’s how we do it.
We analyze your agency’s strengths, challenges, goals, and competitive landscape to craft a winning strategy.
Client interviews, asset audits, and stakeholder consultations identify areas of opportunity and gaps to fill.
Receive a customized blueprint for outreach, including campaigns, messaging, and a list of high-value prospects.
Daily outreach begins immediately, leveraging tailored content and email cadences to nurture leads and qualify opportunities.
We provide bi-weekly updates and monthly reports to keep you informed and refine strategies based on real-time performance.
What people are saying
5.0 Rated
From day one, our experience with Catapult has been exceptional. They stand out with their transparency, providing regular updates on our project’s progress. Their team is always quick to respond, ensuring smooth communication. Moreover, they consistently go above and beyond, like driving interest to events, to support our additional needs. This proactive and supportive approach has been invaluable to our collaboration.
-VP of Sales
Influencer Marketing Agency
5.0 Rated
To be honest, the idea of outsourcing didn’t seem appealing. Being naturally protective of my business and how it is represented in the marketplace, there was some level of uncertainty. However, the idea of going through the process of hiring a recruiter, doing the interviews, and taking the time to onboard a person before seeing any return on investment seemed debilitating.
-Co-founder
Full Service Marketing Agency
5.0 Rated
Working with Catapult has led to remarkable results, like securing a pivotal regional sponsorship deal for our annual live entertainment production. Their seamless integration into our team and commitment to our success make them an indispensable partner for our venue.
-Founder
Live Performance & Entertainment Venue
5.0 Rated
Out of the gate, Catapult exceeded our expectations and continues to deliver month after month. I think anytime you outsource to a third party you carry some hesitations, but in this case, they have just hit the mark every time, (and made me a star in the process).
-CEO
National Branding Firm
5.0 Rated
Catapult dedicated a team of business development pros that worked tirelessly to help get Perksy in front of our target customers and successfully generated leads and pitch opportunities across verticals, with particular positive outcomes in the CPG sector.
-SVP Client Development
Consumer Intelligence Platform
5.0 Rated
We knew we needed to invest in a long-term, repeatable new business strategy and make proactive prospecting a bigger focus for our agency. Looking at creative ways to do this, we realized we had two choices, either hire in-house or outsource this function to an experienced new business firm, like Catapult.
-SVP Director of Business Development
Global Integrated Creative Agency
The wins: brand partnerships we’ve created for our clients
Frequently asked questions
We get it. Trusting someone to manage your sales process can be intimidating. We’re here to help provide answers to all your questions.
Let’s build the business development engineyour business deserves
Stop waiting for results. Start driving them. Partner with Catapult to unlock scalable growth, fill your pipeline, and crush your revenue goals. Let’s make it happen.
